Why most startup homepages in B2B SaaS suck w/ Anthony Pierri
Hosted by: Eric HollandAnthony LinkedIn: https://www.linkedin.com/in/anthonypierri/
FletchPMM Website: https://www.fletchpmm.com/
Fletch Notion Database: https://buy.stripe.com/fZeeYe1tBc2C37y3ct
Timestamps
01:41 – How Anthony predict if a client project will go well
02:21 – Why referrals don’t work for FletchPMM
03:41 – Anthony LinkedIn GTM strategy and how they attract clients
06:50 – Are product marketers, actually marketers?
09:33 – VCs without marketing background are shaping bad homepage messaging
18:35 – How FletchPMM works with in-house marketing teams
21:16 – Why is there so much bad messaging in B2B marketing
24:30 – The Beachhead Approach for your homepage
28:15 – How to find and connect with Anthony
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