In this episode, Camille shared how she’s scaling PeerSignal, how she structures her research, what the mechanics look like behind a successful media company, and a lot more.

In this episode, Lauren breaks down how she has steered Mural and Mailchimp toward cultivating a growth practice.

Rowan hosts positioning and messaging experts, April Dunford, Founder of Ambient Strategy; Emma Stratton, Founder of Punchy.co and Peep Laja, CEO at Wynter.

On this episode of Embracing Erosion, Devon chats with Adam Oliver, the founder of the product consultancy, Crafted. They discuss how to build great products with lean teams, the top challenges product teams are facing today and in the future, how to grow businesses and products responsibly, the ideal ratio between product, design, engineering, and much more.

In this episode, Jody Geiger was joined by Klue Sales Managers Leigh Quinlan and Erin Neal to talk about their experiences selling and coaching with respect to competitive deals.

In this episode, Jeffrey and Vishal talk about his experience at Google, the ways in which a product marketer can influence the product roadmap, and how operations are set up when you work on a product used by more than 500 million people.

Host Jody Geiger is joined by Jordana Zeldin, sales coach and Co-Founder at The Practice Lab, to answer listener submitted questions about the nitty-gritty on how to show up as your best self  in sales.

Federico and Oaks share best practices on how to highlight your brand and the steps required to design competitive comparison pages.

In this episode, PMM Hive Executive Members share their thoughts on the current state, trends, and opportunities for product marketing and technology marketing.

In this episode, Tiffany Tooley talks about her career path, tips for ensuring employee satisfaction and promoting growth, and discusses Gartner’s, as well as her own, guidelines on what makes a world-class PM.

Host Rowan Noronha is joined by a trio of Clari marketers (Kyle Coleman, Julien Sauvage, Devin Reed) to understand how content, PMM, and inbound collaborate to win.

Federico and Oaks share their best tips and advice for dialling in on the right competitive keywords to leverage throughout your competitive comparison pages.

Director of Market Strategy at Sprout Social Peter Mertens joins Clara to talk about his career journey from Competitive Intelligence Coordinator to Director and all stops in between.

Nathan Teplow, Director of Competitive Intelligence at Salsify, talks about the role of cross-functional collaboration and win/loss program evangelism.

Mary sits down with Desiree Motamedi, Shopify’s VP Global Head of PM to talk about domain expertise, leadership and how to nail product launches.

Adam is joined by Culture Amp’s Senior Manager of Competitive Intelligence Zaven Gabriel  and Veeam Software’s Sr. Director of Competitive Intelligence Pierre Hiller.

How should you approach hiring for a competitive intel role? Erica Howes, a recruitment marketing consultant, helps host Alex McDonnell go behind the job description for a role that he’s currently hiring for at Airtable: Competitive Enablement Manager.

Product marketing leaders join host Emma Stratton share their insights into the wild and wonderful world of messaging. We discuss the craft of creating great messaging, offer advice and wisdom to up-and-coming product marketers, and dispel some myths along the way.

The best competitive professionals in the business join Clara Smyth to share how they got from where they were, to where they are today.

We get into the best decisions they made, those screw-ups they’d like to forget, and the lessons these leaders want to pass on to listeners that are looking to elevate their compete career.

Blindspots is the show for product marketers and executives looking to learn about how win/loss analysis can give them a competitive advantage. Host Geoffrey Palmer speaks with win/loss program owners in the B2B tech space to provide practical advice on how you can drive value.

Not all product comparison pages are made equal.

Join Federico Jorge and Jason Oakley as they tear down real comparison pages in the wild. The good. The bad. And the ugly (comparison charts).

Learning the craft of competitive intelligence and strategy in B2B SaaS, with the best minds in the profession.

Embracing Erosion is the podcast that lets you inside the heads of product marketers, investors, and go-to-market leaders who tackle changes head-on and turn them into competitive advantages.

Exploring how winning companies create competitive advantages.

Hear how successful B2B SaaS companies and agencies compete – and win – in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. Hosted by Peep Laja, founder at Wynter, Speero, CXL.

The CE Show hits the road LIVE at Intellicon as host Adam McQueen speaks with 15 competitive experts from Coca-Cola, Highspot, Salesforce, and plenty more!

Join host Adam McQueen as he talks to the best competitive enablement experts in the industry, covering everything from competitive positioning, win-loss analysis, to enabling your reps to win that next competitive deal.

You’ll take a tactical competitive lesson away each episode. Guaranteed.

The Marchitect is the series for B2B product marketing executives.

Each episode will feature in-depth advice from executives who will tell you how they built impactful teams, optimized go-to-market efforts, and enabled customer-facing teams.

A deep dive into the craft of Product Marketing with the best Product Marketers in the world. Each week, Jeffrey Vocell (Iterable) is joined by a Product Marketing Expert, to take a deep dive into their Sharebird.com AMA.

This is Product Marketing dives deep into the world of product marketing, product management, and technology marketing. We will be interviewing thought leaders, plus marketing and product legends.

Host Jody Geiger is joined by the best female sales leaders and revenue coaches in the world live, to share tactical advice based on their career experiences.

Explore the world of Product Marketing through the lens of the women who run it at some of the fastest growing technology companies in the world. Join Mary Sheehan, a Product Marketing leader at Adobe, as she sits down with Product Marketing leaders to hear their journey, lessons learned, trade secrets, and more.

Messaging, positioning, and copywriting insights, straight to your inbox, every couple of weeks.

Competitive strategies in five minutes or less. Your new Sunday ritual.

The newsletter to help startup founders and marketers accelerate SaaS growth through product marketing.

The home base for product marketing executives.

Join Sylvia Rayner and Hunter Sones, two Competitive Solutions experts at Klue who have audited, torn down, and rebuilt 1000s of battlecards. They’ll share the data behind the biggest reasons why battlecards don’t get used and what you can do to change that.

This is your chance to gain valuable insights into How Product Marketing Helps You Win in Challenging Times from industry experts, Shari Diamond, Rowan Noronha, and Joy Cicman Liuzzo.

Join Attentive’s VP of Product Marketing, Greg Gsell, for an “Ask Me Anything” on Competitive Positioning.

Join Momentive (SurveyMonkey)’s Director of Product Marketing, Scott Monroe for an “Ask Me Anything” on Competitive Positioning.

Join Jasper’s VP of Marketing, Meghan Keaney Anderson for an “Ask Me Anything” on Competitive Positioning.

Connect with your peers and learn how to nail competitive deal support that wins neck-and-neck deals from Matthew Coblentz, senior Competitive Intelligence Manager.

This event is available exclusively for those who join the Compete Network Community. Sign in to access the community and join now!

Sip, socialize, and share a meal with your peers in Compete in Scottsdale after a day at the IntelliCon Conference.

Join Klaviyo’s Lead Product Marketing Manager, Elcee Vargas for an “Ask Me Anything” on Competitive Positioning.

Join ServiceNow Director of Product Marketing, Don Fuss for an “Ask Me Anything” on Messaging.

Hosted by SCIP, IntelliCon brings together the most diverse global community of competitive intelligence experts for best practice sharing, education & training, and connecting with peers.

Watch as Klue and industry experts take you through what it takes to build winning battlecards that sales reps love. Learn the essential frameworks for structuring your battlecards, the theory of everything from Dave Washer, and how to build four of the most impactful card topics.

Refine your strategy alongside a community of peers and fast-track your career in Competitive Intelligence in this cohort-based course hosted by Andy McCotter-Bicknell, Head of Competitive Intelligence @ ClickUp and Former Head of CI @ ZoomInfo.

WTF is Go-To-Market is a five-week short course for B2B startup marketers to get the skills, confidence, and tools to build a customer-focused go-to-market strategy.

Positioning for Advantage is a messaging and positioning framework created by Crispin Read for B2B tech companies that are challengers in a competitive market.

Learn how to build a Competitive Intelligence program from scratch in 30 days with Andy McCotter-Bicknell. Win more competitive deals.