NEWSLETTER

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Every other Sunday, we serve up:

  • News about companies competing
  • Compete tactics for PMMs and CI pros
  • New episodes on The Compete Network
  • Highlights from The Compete Network Community

Every other Sunday, we serve up:

  • Pipin’ hot competitive business stories
  • Freshly ground compete tactics and trends
  • The latest Compete Network community releases
111 Dec 16, 2024
Ladder trolls Peloton
110 Dec 2, 2024
Bluesky snaps up millions of former X users
109 Nov 18, 2024
Salesforce adds 1,000 reps to challenge Microsoft
108 Nov 4, 2024
ChatGPT takes aim Google Search
107 Oct 21, 2024
Two SaaS companies just acquired media outlets
106 Oct 7, 2024
Beehiiv crashes ConverKit’s party
105 Sep 23, 2024
AI’s differentiation dilemma
104 Sep 9, 2024
Tinder vs. Hinge
103 Aug 26, 2024
SaaS CEOs duke it out on LinkedIn
102 Aug 12, 2024
We launched a podcast!
101 Aug 6, 2024
How Nike outsmarted Adidas at the 2012 Olympics
100 Jul 22, 2024
Lessons from Apple’s iconic ‘welcome’ ad
99 Jul 9, 2024
How Trader Joes crushed bigger competitors
98 Jun 24, 2024
Samsung takes a bite out of ‘AI’pple
97 Jun 10, 2024
Chili Piper’s spicy move to stand out
96 May 27, 2024
Atari console-lidated the original gaming war
95 May 13, 2024
Are you the chicken or the egg?
94 May 6, 2024
1 person. 1 product launch. 2 million dollars.
93 Apr 21, 2024
What is *actually* a good differentiator?
92 Apr 7, 2024
Everything you need to nail win-loss
91 Mar 31, 2024
The NEWEST show on the Compete Network
90 Mar 24, 2024
Three of the most controversial product launches
89 Mar 10, 2024
We built a battlecard with ChatGPT
88 Feb 25, 2024
The BEST product launch of 2023
87 Feb 18, 2024
Are you ready for launch?
86 Feb 4, 2024
How to speed up TWO of the most time-consuming PMM tasks
85 Jan 22, 2024
The BIGGEST product marketing prediction for 2024…
85 Oct 9, 2023
The Best Sales Enablement Mechanisms, Revenue Efficiency, A Bittersweet Goodbye
84 Oct 1, 2023
Execs’ Number One Compete Mistake, Three Content Creation Tips, Community Love
83 Sep 17, 2023
Updating Your Battlecards, Compete Confidential (CE LIVE), Shoulda Done It
82 Sep 10, 2023
How B2B Sales Has Changed Over Time, GenAI Disruption, Value Selling
81 Sep 3, 2023
Brand Building via Your Competitive Intel Newsletter, CE LIVE, Hot Takes
80 Aug 27, 2023
Son of a Fisherman, Competitive Revenue Analytics, PMM Tools
79 Aug 20, 2023
Three Things About Competitive Intel Newsletters, Compete Confidential
78 Aug 13, 2023
Fostering Competitive Friction, Klue By the Numbers II, No PMM is an Island
77 Aug 6, 2023
5 Things Keeping Compete Pros Up at Night, Battlecard GTM
76 Jul 30, 2023
Product & Compete Working Together, Supporting Product Launches with Competitive Intelligence
75 Jul 23, 2023
Jason Smith on B2B Revenue Leaders, Winning as Women Season 2 Premiere
74 Jul 16, 2023
FIA Battlecard Framework, Outcompeting the Competition with Mayur Palta, Prime Day
73 Jul 9, 2023
Unravelling Twitters and Threads, Enabling CSMs with Compete Content, Simple Messaging
72 Jun 25, 2023
Gong Leans into the Last Mover Advantage, AI Prompts and Win-Loss, Palo Alto Job Opp
71 Jun 18, 2023
Lies and the Lying CEOs That Tell Them, Compete Regrets, People Enablement
70 Jun 11, 2023
Win-loss Wins on a Shoestring Budget, Inside the Competitor’s Mindset, Messaging 101
69 Jun 4, 2023
Why Ad Hoc Win-Loss Programs Fail Hard, Curated Compete Content from the Vault, Salary Survey
68 May 28, 2023
Competitive Marketing 101, Is Seller Intel Reliable?, Netflix Catastrophe
67 May 21, 2023
Winning Your (Un)Fair Share of Deals, Win-Loss AI Prompts, Fertile Ground
66 May 14, 2023
Salesforce VP of Competitive Intelligence, 9 Battlecard Building Tips, Learning to Say No
65 May 7, 2023
Three companies that crossed the ethical line, Compete DNA across the org, Elite PMMs
64 Apr 30, 2023
Competing in an insanely competitive market, Win-Loss Analysis Resources, Objection Handling
63 Apr 23, 2023
What To Do When You’re New to Product Marketing, Adoption Boosting, Unstuck Yourself
62 Apr 16, 2023
Tip more deals in less time (and three ways to do it), Competitive Enablement Report Template
61 Apr 9, 2023
What To Do When You’re New to Product Marketing, Adoption Boosting, Unstuck Yourself
60 Apr 2, 2023
Four questions revenue leaders have on their mind today (and the one answer to all four)
59 Mar 26, 2023
Six powerful win-loss takeaways you need to know, Competing as a team sport
58 Mar 19, 2023
Literally the Best Edition of Coffee & Compete in the History of Coffee & Compete
57 Mar 12, 2023
12-ish ways to increase sales adoption with Pat Wall, Community Tips
56 Mar 5, 2023
Competitive intel, Customer Quotes, Executive Summaries, Sales Process Improvements, Product Roadmap
55 Feb 26, 2023
How Sprout Social’s Peter Mertens Brings Win-Loss to the Board, AI Wars in 60 secs
54 Feb 19, 2023
The Win-Loss Template You Never Knew You Needed, CRM Data in Win-Loss Analysis, Doing More with less
53 Feb 12, 2023
Your Win-Loss Questions Answered, Win-Loss Resources, CS and the Super Bowl
52 Feb 5, 2023
The Biggest GTM Mistake and how to Avoid It, Clara Smyth Joins Klue
51 Jan 12, 2023
Klue Acquires DoubleCheck Research, Win-Loss Resources, Sage Wisdom from Pat Wall
50 Jan 8, 2023
The Best of Season 2 of the Competitive Enablement Show,
49 Dec 18, 2022
Three Ways to Start Closing Your Competitive Revenue Gap
48 Dec 11, 2022
Craft Ventures COO on Competiting in a Recession, Compete Week Sessions Available
47 Dec 4, 2022
5 Essential Tips for Building Battlecards, Reframing Aggressive Messaging
46 Nov 27, 2022
3 Key Stakeholders You Need to Influence, Creative Compete Programs
45 Nov 20, 2022
Your Compete Week Guided Tour, Celebrating One Year of Coffee & Compete
44 Nov 13, 2022
Enabling Veteran Sellers with Competitive Intelligence, Gong & Chorus Hacks
43 Nov 6, 2022
Bringing Win-Loss Insights into Your Compete Program
42 Oct 30, 2022
The Comparison Page Edition, Compete Week 2022
41 Oct 23, 2022
Dooly CEO Kris Hartvigsen and Klue CEO Jason Smith on Competing in a Recession
40 Oct 16, 2022
The Win-Loss Edition, 3 Win-Loss Takeaways, Win-Loss Guide
39 Oct 9, 2022
A Practical Guide to Competitive Intelligence, Three-Way Comparison Pages
38 Oct 2, 2022
Rooted in Reality, The Itch to Pitch, Heads up vs. Heads Down
37 Sep 11, 2022
Compete KPIs, Masters Series Part VI, Mugs in the Wild
36 Sep 4, 2022
A Trusted Ally, Competing Org-Wide, Old-School Ads
35 Aug 28, 2022
Tracy Berry’s 90-Day Plan, 10 Sources of Competitive Intelligence, Internal Intel Best Intel
34 Aug 14, 2022
5 Tool Product Marketers, Nailing a Competitive Intelligence Newsletter, Compete Better Together
32 Aug 7, 2022
CoachHub’s Global Head of Sales, A Look Back at Klue’s VERSUS Series, Skimmers, Dippers and Divers
33 Aug 7, 2022
SCIP at IntelliCon Part V, Competitive Confidence Survey Template, C&C Community Corner
31 Jul 31, 2022
3 Takeaways from CE Live, The Know. Say. Show. Method of Battlecard Building, C&C Community Corner
30 Jul 24, 2022
5 Battlecard Laws, SCIP IntelliCon Masters Series Part IV, James Doman-Pipe
29 Jul 17, 2022
Enabling Product Teams with Intel, Highly Effective Battlecards, Having a Little Fun
28 Jul 10, 2022
Competing in Uncertainty, 10 Tips From the Vault, Aggressive Messaging
27 Jul 4, 2022
Crappy Comparison Pages, Stop Sitting at Your Desk, French Press Goals
26 Jun 26, 2022
Earning a Seat at the Table, Nailing and Scaling Your Program, Listen up Vendors!
25 Jun 19, 2022
New Klue Original Shows, Compete Network Founding Members, Sylvia Rayner
24 Jun 12, 2022
Content Sales Reps Love, Competitors in a Crowded Market, WTF is Go-To-Market?
23 Jun 5, 2022
Lessons from a Career in Compete, Curating Intel, Messaging for Startups
22 May 25, 2022
Impossible Foods VERSUS Beyond Meat: Going to Market against the Meat Industry
21 May 15, 2022
Reporting Saves (Work) Lives, New Newsletter Page, PMM Masterclass
20 May 8, 2022
Needle in a Haystack, Enablement is Everything, Community Corner
19 May 1, 2022
Live(ish) at IntelliCon, Ryan Sorley on Win-Loss Interviews, Meme of the Week
18 Apr 25, 2022
Klue Hits the Road, Competitive Enablement and CX, A Bold Prediction
17 Apr 17, 2022
Nailing Your First 90 Days, Competitive KPI, 5 Rules with David Priemer
16 Apr 10, 2022
Competitor Claims, Winning all the time, Building a Compete Program in 30 days
15 Apr 3, 2022
Competitive Inheritance, HBO’s Brand is Better, Competitive Confidence
14 Mar 27, 2022
HBO VERSUS Netflix: A Battle of Quality and Quantity in the Streaming Wars
13 Mar 20, 2022
Enabling 5000 Enterprise Sellers, 50 Product Animations, Super Sales Tactics
12 Mar 13, 2022
Competing as a Market Leader, Klue & Salesforce, 70 Comparison Pages
11 Mar 7, 2022
Building Comparison Pages, Win-Loss Resources, Succession Memes
10 Feb 27, 2022
Apple VERSUS BlackBerry: How Apple Stole the Smartphone Crown
9 Feb 20, 2022
Competitive Newsletters, Competing in Cyber Security, PMM Advice
8 Feb 13, 2022
Valentines Day Heartache, Expert Objection Handling, Competitive Confidence
7 Feb 6, 2022
10 Objection Handling Tips, PMMs and Sellers, Competitive Enablement in the Org
6 Jan 30, 2022
Intelligence vs. Enablement, Win-Loss Program Must-Haves, Twitter Drama
5 Dec 26, 2021
Competitive Enablement Show Best of Season 1, 31 Win-Loss Questions, Klue Un-Wrapped
4 Dec 19, 2021
Series B Thoughts, Tesla’s Competitive Advantage, Competitive Enablement Summit
3 Dec 16, 2021
Tesla VERSUS Volkswagen: The Battle for Electric Vehicle Supremacy
2 Dec 12, 2021
Putting Intel into Action, Competitive Win-Loss, Beyond Meat vs. Impossible
1 Dec 6, 2021
Win-Loss Interviews, CI Trends Report, Series B Funding
klue.com | thecompetenetwork.com

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