Timestamps:
00:54: Are product marketers actually marketers?
02:26: PMM would be terrible CMOs
03:36: The ideal reporting structure for product marketers
05:21: How to create good product marketing fundamentals
09:00: Balancing strategy and execution
15:44: How much important is copywriting for PMMs?
18:53: Defining product marketing within your organization
23:04: Category creation and Tamara’s take
24:41: Evaluating a product marketing role
Show Notes:
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