Wealthsimple’s Hidden Billboard and a Great Way to Sell Your Product with Zero Extra Development

This week, Jason shows Wealthsimple’s incredible ad hidden in a subway station that not only nails their messaging and positioning but is a great example of copywriting at its best. He also shares InterviewKit’s explicit homepage section about the value of their service, and Fullstory’s free community idea that sells the use of their product with zero extra development.

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