EPISODE 3

PMM Career Growth with Slack’s Head of Product & Solutions Marketing, Katherine Kelly

Connect with Katherine on Linkedin.
Join Katherine on Sharebird.

1. What have you learned lately?
2. Can you tell us a little more about your time at Zendesk and your new role at Slack?
3. So you are joining Slack at a really interesting time – you’re expecting! How are your on-boarding and setting up your team for success?
4. How do you update stakeholders, and the company as a whole, on the recent activities and achievements of product marketing, in a way that you feel comfortable with?
5. What have you found most effective in getting stakeholder aligned on marketing strategy?
6. What about for messaging? How do you align on that with multiple stakeholders?
7. There’s often this conversation in PMM about generalists vs. specialists. On your team you described the 3 pillars – how do you balance each? And what types of PMMs / marketers are you looking for at each? 
8. One is the one thing that has been most important in growing your career? 
9. How do you network? 
10.How do you make sure you connect with people so you can share learnings / best practices? 
11.Who are some of your mentors?
12.What is the thing, personally or professionally, that you are proudest of?
13. Is there any other advice for you have for women in product marketing? 

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