In this episode, hosts Federico Jorge (Founder of StackAgainst) and Jason Oakley (Senior Director of Product Marketing at Klue) take you through the essentials of designing your competitive comparison page from the ground up.
Timestamps:
00:00 – Introduction
01:25 – Highlight your brand
04:30 – Use visuals to sell your uniqueness
11:44 – Try not to blend in
12:53 – Use comparison tables in context
17:04 – Avoid trademark issues in ads
19:36 – 10 distribution ideas
41:17 – StackAgainst’s new feature
43:37 – Outro
“Compared to What?”, is a show where hosts Federico Jorge (Founder of StackAgainst) and Jason Oakley (Senior Director of Product Marketing at Klue) give their opinions on the good, the bad, and the ugly of comparison pages as you learn what and what not to do when it comes time for you to make your own.
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