When a Rebrand BACKFIRES & Running Win-Loss Committee Meetings

Hosted by:

Adam McQueen

Hunter Sones

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DESCRIPTION

Beehiiv took Kit’s (previously known as ConvertKit) rebrand to task and did one of the best competitive campaigns we’ve seen… and Hunter shares his first experience at a Win-Loss committee meeting.

TIMESTAMPS:

00:00 – Welcome to Coffee and Compete

01:23 – Compete Week Highlights and Announcements

02:32 – Introducing Klue’s 360° Win-Loss Product

04:16 – Beehiiv vs. ConvertKit’s Rebrand to Kit

18:32 – Hunter’s first ever Win-Loss committee meeting