PODCASTS

Adam McQueen talks to the best product marketers and competitive intelligence experts in the industry, covering everything from competitive positioning, win-loss analysis, to enabling your reps to win that next competitive deal.

You’ll take a tactical competitive lesson away from each episode. Guaranteed.

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ALL EPISODES

EPISODE 80
Using GenAI to Design a Win-Loss Program
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EPISODE 79
Community Brands’ Sr. Director of Product Marketing, Tirrah Switzer | CE Show on the Road
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EPISODE 78
Inside the Competitor’s Mindset
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EPISODE 77
Palo Alto’s Sr. Director of Competitive Intelligence, Alysse Nockels | CE Show on the Road
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EPISODE 76
ServiceTitan’s Director of Market Strategy, Jennifer Roberts | CE Show on the Road
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